The Future of Vintage Fashion
We started the idea of Future Vintage in 2015 because we can see patterns in style cycles and demand, by looking back into contemporary fashion history, (we start at punk), and what our clients buy today. A simple concept based on know-how and experience. Today, brands are self-appointing themselves as Future Vintage – that’s not how it works – and fast fashion brands are calling their, not so old, clothes vintage. It’s a sham. In 15-20 years from now, what vintage will we be buying based on today’s style and designs? It doesn’t look as good as the designers’ archives’ we are lucky to have access to now. It’s important to preserve the contemporary vintage you buy and should keep for a long time – we don’t subscribe to flip it culture, no one should – and to buy wisely from new collections. Because it’s all future vintage.
contemporary vintage
Because clothes with stories command questions, you can chat with our personal shopping team online and on WhatsApp. Either way, there’s someone with taste, who knows contemporary fashion history and who can help with anything in our online look books and editorials and anything that isn’t. If you would like us to source something, or if you want to sell with us, contact us here
Reissues
We’re not slaves to data but we see what you want.
We’re in an industry that produces too much but we need to do better.
We recognize and resurrect clothes with more meaning than the mainstream, that were created by the contemporary vintage designers on every designer’s mood board today. We’ve brought back and sold-out collections by Helmut Lang, Claude Montana with Gareth Pugh, and Vexed Generation.
If you’re a brand interested in reissuing your archives with us, contact us here.
EXHIBITIONS AND PUBLISHING
Does unseen historical ephemera matter for exhibition or publishing worthiness? Is a good collection that has been seen before worthy of an exhibition or a book? Can a good collection with unseen ephemera be judged the same as a collection that has not been seen on its own?
We turn collections into ideas and experiences you haven’t seen before.
