WHEN YOU UNDERSTAND FASHION HISTORY YOU CAN PREDICT THE FUTURE OF VINTAGE.

When you understand fashion history, as we do, you can predict the future of fashion. We select the rising, reinventing and ruling designers to buy now and keep for a long time. Without new clothes there’s no vintage. Choose wisely.

HOW WE JUDGE FUTURE VINTAGE

Does it bring people together or pull them apart? (Subculture can’t exist without pop).
Is it an homage or a rip off? (Either of itself or another designer).
Is it a conspicuous part of a brands’ story? (Good or bad).
Will it be an easy to date trend in 15 years time? (That’s a bad thing).
Is it considered classic or timeless? (Code for banal).
Does it challenge culture, creativity or commerce? (You want that).